Today with New York, the Fashion Month officially starts. A week for every fashion capital full of events, fashion shows and presentations of the new F/W 2018-19 collections. On Twitter, NYFW is already a trend and we do not want to do the usual post about fashion week, but tell you 8 things that are not so well known about Fashion Week!
- The start of each show has a 30-minute delay on average
- The first fashion week in New York was organized by Eleanor Lambert in 1943 for buyers and publishers who could not go to Paris for runways
- The VIP customers are also invited to the fashion shows
- There are some looks of the catwalk that are never produced
- Who attends the fashion shows are publishers (54%) buyers (30%), employees and friends (13%), celebrities (3%) – from a NYT research
- The number of fashion shows and presentations during the SS17 season were:
- 279 in New York
- 93 in Paris
- 81 in London
- 68 in Milan
- Some brands claim that the guests are dressed entirely in their products
- The Fashion Show of a luxury brand costs € 2-3 million
